Earlier this week I was talking to someone about the advantages of investing in our Caribbean opportunity, however, this person was adamantly opposed to investing overseas, he really wanted to put his money into a UK property.
Now don’t get me wrong, UK property offers superb investment potential, especially in today’s market with so many incredible bargains. The problem is that this particular chap didn’t have much money to invest which would have resulted in difficulty getting a large enough mortgage to buy a decent property in a good rental location. Our Caribbean opportunity clearly offers a better route for him and he could quite easily afford to invest in a nice unit with a greater potential return on his investment.
Anyway, after listening to me run through the deal in detail he was still opposed to the idea. It was clear that something else was bothering him and so I asked what the real reason was for not considering such a great investment opportunity. His answer is one that I have heard many times over the years – “It’s too far away”.
In many respects he is falling into the trap of investing with his heart and not his head. He feels that he needs to see his investment, be close to it. Even though he would rarely visit it, it needs to be physically accessible and he just isn’t comfortable with the idea of investing in a property that is not just down the road.
Many people feel like this and really what is required is a change in mindset. Really, it makes no difference where the property is, you’ll probably rarely visit it, if at all. When investing in property there are 2 primary questions that need to be considered:
1. How much will I need to invest?
2. What will be my return on this investment?
It makes no difference what the investment is, a stock market investor for instance will ask exactly the same questions. They will not need to visit the company in which they are investing. They do not feel the need to meet with the company’s CEO, and it really makes little difference where the company is based. Their decision will primarily be based on these 2 simple questions, because that’s really all that matters.
Now in the case mentioned, by looking at the investment this way it became obvious to him that actually this opportunity makes a lot of sense. The initial investment is small and quite affordable, yet the return is enough to excite the most adamantly apposed investor. Needless to say he is now seriously considering investing in our Caribbean offering.
It is essential when looking at property investment to be sure to view the opportunity from an investor’s point of view. By changing your mindset you will open up a whole new area of opportunity.
